12 Days Of Christmas


As Noddy Holder of Slade once screamed, “It’s Christmas!!!” Or it very nearly is.  And that means the second of our innovative 12 Days of Christmas campaigns to help independent retailers drive seasonal sales amongst music fans.

From November 27 around 150 of the UK’s High Street indies will be stocking a host of rare and exclusive releases. 12 Days begins with a bang with the Guinness Book of Records number one song of all time – Bohemian Rhapsody by Queen. The limited edition 40th anniversary pressing comes with I’m In Love With My Car on the flip side, packaged inside a replica of the original artwork.

A new remix of Paul McCartney and Michael Jackson’s Say, Say, Say makes its way on to exclusive and limited transparent vinyl for day two. Other offerings include Status Quo’s Rollin’ Home on a Q-shaped picture disc and a 10” Abyssinians EP, featuring four of their most sought-after recordings.

Bringing the campaign up to date are two signed versions of The Maccabees’ fourth album Marks To Prove It, one of which is on coloured vinyl, alongside a signed CD version of Gaz Coombes’ Matador, Beck’s Dreams on a blue 12” vinyl and two new tracks on a 12” single from Megadeth’s upcoming album Dystopia, due for release in January.

Universal Music UK’s dedicated independent stores sales manager Marc Fayd’Herbe works hands on with over 150 stores up and down the UK and leads the 12 Days Of Christmas campaign. He describes all of the releases as genuine one off exclusive editions: “These are limited gems from artists of the calibre of Paul McCartney, Queen, Nine Inch Nails and Status Quo. Fans and collectors alike will be keen to add these releases to their collections.”

Fayd’Herbe adds that the impetus for this year’s campaign came on the back of last year’s inaugural offer and also a willingness to help indie stores stand out from the crowd.  “Last year went very well, it created a hell of a lot of buzz and excitement with a great profile on social media.”

“The only place to get your hands on these releases will be independent record stores around the UK. With 12 days to do the shopping there’s longevity rather than just one mad, crazy day like with Record Store Day and Black Friday in the US.”

“The High Street indie is very important to us and this campaign is a way to support them all year round.”

Kim Bayley is CEO of the Entertainment Retailers Association which organises Record Store Day, the annual celebration of indie record shops, which has done so much to drive vinyl sales. “With the 12 Days… promotion Christmas has come early this year for indie record shops and music fans,” she says. “Physical music formats and vinyl in particular still have the edge when it comes to gifting and Universal should be congratulated for putting together such a great line-up of releases."

We'll be giving away copies of all the releases throughout the 12 days . Head over to Twitter to find out more - #12daysofxmasvinyl

The full list of titles and their release dates are:

Friday November 27
Queen - Bohemian Rhapsody / I'm In Love With My Car, 12" Single
2500 copies of this black vinyl release celebrating the 40th anniversary of the song, which includes original artwork. 

Saturday, November 28   
Paul McCartney (with Michael Jackson) - Say, Say, Say (2015 Remix), 12" Single
1000 copies of this 2015 remix of the 1983 hit originally recorded with Michael Jackson for the album Pipes of Peace.  Artwork features silver and black ink with a graphite finish and the vinyl is transparent.  B-side is an instrumental version of the song.

Monday November 30
The Maccabees    - Marks To Prove It, signed 12” LP / Marks To Prove It, coloured 12” LP
400 signed copies of the band’s current album, available on black and also a limited amount of coloured vinyl pressings.

Tuesday December 1
The Abyssinians  - Sata, 10” EP
Four of The Abyssinians most sought-after recordings in the popular and influential ‘Satta Massa Gana’ rhythm, including their original classic vocal cut from 1969.   

Wednesday December 2
The Kooks - Inside In / Inside Out (Acoustic - Live At Abbey Road), vinyl LP
Recorded almost 10 years ago, this is the and the first time the live performance disc of the band’s debut has been made available as a standalone product.

Friday December 4
Status Quo - Rollin' Home (shaped picture disc)
600 limited edition Q shaped picture disc reissue of the band’s 1986 anthem Rollin Home, from the album In The Army Now.

Saturday December  5
Beck - Dreams  (blue 12"single)
450 copies of Dreams released on transparent blue, standard weight vinyl with the b-side featuring an instrumental and acapella versions.

Monday December 7
Gaz Coombes – Matador (signed CD)
100 copies of the CD album will be signed by the former frontman of Supergrass.

Tuesday December 8
Various Artists, Reservoir Dogs OST - vinyl LP
1500 copies of this exclusive release for 12 Days of Xmas before other retailers stock the album.

Friday December 11
Megadeth - The Threat Is Real / Foreign Policy, 12" single
1000 copies of this 12”, which feature two tracks - The Threat is Real and Foreign Policy - from the forthcoming Dystopia album released in January 2016.

Saturday December 12
Sonic Youth, The Diamond Sea, 12” single
750 copies of this 20 minute track taken from the band’s 1995 album Washing Machine.

Friday December 18
Nine Inch Nails - Halo I-IV, 12” vinyl box set – 3x 12" single + vinyl LP
The 500 limited edition Halo I-IV vinyl box set contains the original 12” singles for Down In It, Head Like A Hole and Sin on 120-gram black vinyl and the 1989 version of Pretty Hate Machine on 180-gram black vinyl.

Keen to lay your hands on the vinyl treats? The following stores will be stocking the releases:

Reflex  Newcastle / Banquet Records  Kingston / Sister Ray  London / Tower Records  Dublin / Piccadilly Records  Manchester / Gatefield Sounds  Whitstable / Assai  Dundee / Pie & Vinyl  Southsea / Resident  Brighton / The Rock Box  Camberley / Coda Music  Edinburgh / Love Music  Glasgow / Action Records  Preston / Crash Records  Leeds / Tower Records  Dublin / Truck Witney / Andy's Records  Aberystywth / Square Records  Wimborne / Record Corner  Godalming / JG Windows Ltd  Newcastle / Record Revivals  Scarborough / Townsend Records  Blackburn / Herrick Watson Ltd  Skegness / S. T. Records  Dudley / Concorde Records  Perth / Fives Records  Leigh-on-Sea / Rough Trade  London / Soundcellar   Dublin / Rise Bristol  Bristol / Sound It Out Records  Stockton On Tees / David's Music  Letchworth / Diverse Music  Newport / Sound Knowledge  Marlborough / Lost in Vinyl  Cambridge / Lewks  Downham Market / Frank Harvey Hifi Excellence  Coventry / Music's Not Dead Bexhill / Golden Discs  Co. Cork / Music Zone  Cork / Rise   Cheltenham / Rise  Worcester / The Record Shop Ltd  Amersham / Truck Store  Oxford / Apollo Music  Paisley / Hot Rat Records  Sunderland / Probe Records  School Lane / Record Collector  Sheffield / Tallbird Records  Chesterfield / Vinyl Tap  Huddersfield / Intense Records  Chelmsford / Music Mania  Hanley / Music Nostalgia  Truro / 101 Collectors Records  Farnham / Alun Hughes  Wrexham  / Slipped Discs  Billericay / The Drift Record Shop  Totnes / Head  Bristol / Head  Leamington Spa / Head  Belfast / Head  Cardiff / Head   Bromley / Music Mania  Clacton-On-Sea / Townsend  Chorley / Empire Records  St Albans / Kaleidoscope Records  St. Helens / Off The Beaten Tracks  Louth / Red House Records  Swindon / Spun Out   Northampton / Derricks Music  Swansea / Golden Discs Athlone   Athlone / Golden Discs Waterford / Golden Discs  Sword / Golden Discs  Blanch / Golden Discs  Newbridge / The Record Shop  Co. Waterford / Badlands  Cheltenham /  Rough Trade  Nottingham / Monorail Music  Glasgow / Jumbo Records  Leeds / Malcolm's Musicland  Chapel Street / Vinyl & Vintage, It's For You  Wolverhampton / VOD Music  Mold / Blast Music  Braintree / Terry's Music  Pontypridd / Golden Discs  Dublin / Golden Discs  Stevens Green  / Multisound  Cavan / Cool Discs Music  Foyle Street / CD World  Droheda, Co. Louth  / Rollercoaster   Kilkenny / Third Wave   Sligo / Hundred Records  Romsey / Spillers Records  Cardiff / Head  Blackburn /  Replay  Grimsby / Townsend Records  Great Harwood / Wah Wah Records  Wakefield / Strand Records  Stoke on Trent / Casbah Records  Greenwich, London / Grooves  Kirkwell, Orkney Islands / Polar Bear  Kings Heath / Swordfish Records  Birmingham / Vinyl Frontier   Eastbourne / Golden Discs   Mahon / OMG @ Zhivago  Galway / Spindizzy Records  Dublin / White Label Records  St. Heller /  Cruisin Records  Welling / Relevant Records  Cambridge / Cult Hero  Brighton / Pebble Records  Eastbourne / Sister Ray  London / Vintage and Vinyl  Folkestone

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